● Identifier et décomposer une liste INCI (Ingrédients incorporés)
● Rechercher les informations utiles concernant la conservation du produit
● Recommander le produit cosmétique le plus adapté au public visé
● Répondre à des questions en matière de tolérance ou d’efficacité d’un produit cosmétique particulier
● Comparer des cosmétiques de marques différentes
● Déterminer les idées reçues/idées fausses véhiculées par les réseaux sociaux/les applications
● Mettre en garde le public contre des pratiques dangereuses
● Interroger pertinemment un visiteur médical afin de se faire une idée juste de la qualité des produits vantés
● Approfondir différents concepts marketing, en évaluer les limites et les inconvénients en matière de Santé Publique
● Déterminer une stratégie thérapeutique efficace
Compétences développées
/
Débouchés
/
Organisation de la formation
103 h
● 100 h théoriques – de janvier à juin
6 sessions de 2 jours (jeudi et vendredi)
● 3 h de validation en juin
Contrôle des connaissances
Contrôle de connaissances
/
Condition admission / Public cible
Médecins, pharmaciens, préparateurs en pharmacie, infirmiers et sages-femmes
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